By Anthony Capkun
Published: August 31, 2026
Main Facts
In a strategic move to reinforce its footprint across the American Southwest, Apogee Architectural Metals has announced the appointment of David Bellomo and Cortney Hahr to its regional sales team. Based out of Colorado, the two seasoned professionals will spearhead sales efforts across a crucial four-state territory encompassing Colorado, Wyoming, New Mexico, and Arizona.
Operating under the leadership of Regional Sales Manager Hanna Potthast, Bellomo and Hahr will represent Apogee’s comprehensive portfolio of high-performance architectural aluminum systems. Their primary product oversight will include industry-leading brands such as EFCO, Tubelite, and Wausau Window.
The expansion comes as the commercial construction and architectural metals markets in the Southwest continue to experience robust demand for energy-efficient, resilient, and aesthetically versatile building envelopes. By securing individuals with deep technical backgrounds and robust regional relationships, Apogee aims to streamline project delivery, deepen collaboration with local glazing contractors and architects, and capture a larger share of the region’s expanding commercial development pipeline.
Chronology and Professional Backgrounds
To fully understand the weight of these appointments, it is essential to examine the professional trajectories that have prepared Bellomo and Hahr for these pivotal roles within Apogee’s Southwest division.
David Bellomo: Two Decades of Commercial Building Expertise
David Bellomo brings more than 20 years of dedicated experience in commercial building products and sales to Apogee Architectural Metals. Over his extensive career, a significant portion of his professional focus has been dedicated to the complexities of architectural aluminum systems, making him intimately familiar with the structural and aesthetic demands of modern commercial facades.
- Educational Foundation: Bellomo earned a Bachelor of Science in Construction Management from Kansas State University, providing him with an academic background rooted in structural execution, project management, and building science.
- Career Evolution: Transitioning from foundational construction management into specialized architectural product sales, Bellomo has spent decades cultivating relationships with general contractors, developers, and architectural firms. His ability to bridge the gap between technical construction requirements and commercial sales strategy has positioned him as a trusted advisor in the building envelope sector.
Cortney Hahr: Specializing in High-Performance Glazing and Thermal Dynamics
Cortney Hahr joins the Apogee team with a targeted, specialized background in complex fenestration applications and high-performance building materials.
- Technical Sales Expertise: Hahr’s professional portfolio spans intricate curtain wall, window wall, and storefront applications. Her work has consistently emphasized high-performance architectural glass, with a distinct specialization in acoustic and thermal performance—critical components in modern sustainable architecture.
- Recent Experience: Prior to joining Apogee, Hahr served as a technical sales representative at JR Butler, a prominent glazing contractor. This hands-on contractor-side experience gives her unique insight into the day-to-day challenges faced by installers, empowering her to provide practical, solution-oriented support to Apogee’s clients across the Southwest.
Supporting Data: The Strategic Importance of the Southwest Territory
The addition of Bellomo and Hahr is not merely a routine staffing update; it is a calculated response to regional market dynamics within the architectural metals and commercial construction industries.
The Arizona, Colorado, New Mexico, and Wyoming Corridors
The four-state territory assigned to Bellomo and Hahr represents a diverse and economically vibrant cross-section of the American West:
- Colorado: Driven by rapid urbanization along the Front Range (Denver, Boulder, Colorado Springs), commercial office, multi-family, and institutional building projects continue to demand advanced architectural aluminum solutions.
- Arizona: Phoenix and Tucson remain national hotbeds for industrial, healthcare, and educational construction, where thermal performance and solar heat-gain management are paramount.
- New Mexico and Wyoming: These markets offer steady institutional, government, and commercial development opportunities that rely heavily on durable, weather-resistant fenestration systems.
The Apogee Portfolio: EFCO, Tubelite, and Wausau
Bellomo and Hahr will be tasked with promoting three cornerstone brands under the Apogee umbrella:
- EFCO Corporation: Renowned for a comprehensive line of architectural aluminum storefronts, curtain walls, entrances, and window systems designed for commercial structures.
- Tubelite Inc.: A trusted industry leader in dependable, sustainable storefronts, curtain walls, and entrances, widely recognized for quick-ship capabilities and contractor-friendly designs.
- Wausau Window and Wall Systems: Specializing in custom-engineered aluminum window and curtain wall systems for monumental and mid-rise structures, focusing on historical restoration, energy efficiency, and high-velocity hurricane-resistant designs.
Official Responses and Executive Insights
Corporate leadership at Apogee Architectural Metals has expressed strong enthusiasm regarding the new hires, emphasizing the alignment between the candidates’ skill sets and the company’s growth objectives.
Jacob Johnson, Vice President of Sales for the West and South regions, underscored the strategic value of the appointments:
"David and Cortney bring a strong combination of industry knowledge, technical expertise, and established relationships to our Southwest team. Their collective backgrounds cover everything from structural construction management to high-performance glazing installation, making them exceptionally well-equipped to support our architects, consultants, and glazing contractor partners in Colorado, Wyoming, New Mexico, and Arizona."
Hanna Potthast, Regional Sales Manager for the Southwest, will oversee the day-to-day deployment of Bellomo and Hahr. Under her leadership, the expanded team is expected to increase face-to-face engagement with regional design professionals early in the schematic design phase of new construction projects.
Implications for the Industry and the Future
The onboarding of David Bellomo and Cortney Hahr carries several broader implications for the architectural metals sector in the Western United States:
1. Elevating Technical Support for Glazing Contractors
By hiring professionals with direct contractor-side experience—such as Hahr’s background at JR Butler—Apogee is signaling a commitment to deep technical collaboration. Glazing contractors navigating tight supply chains, complex building codes, and stringent performance metrics require sales representatives who can troubleshoot installation challenges and recommend accurate product applications on the fly.
2. Meeting Rigorous Energy and Acoustic Standards
As building codes nationwide adopt stricter energy-efficiency mandates (such as IECC updates and local ordinances targeting operational carbon), the demand for high-performance thermal and acoustic glazing systems has skyrocketed. Bellomo and Hahr’s expertise positions Apogee to guide regional stakeholders toward sustainable building envelope designs that meet or exceed these modern benchmarks without sacrificing architectural aesthetics.
3. Strengthening Brand Synergy Across Apogee Brands
Representing EFCO, Tubelite, and Wausau simultaneously requires a nuanced understanding of product positioning across different tiers of commercial architecture—from low-rise storefronts to monumental high-rises. With Bellomo’s two decades of commercial building experience and Hahr’s specialized knowledge in curtain walls and window walls, the Southwest team possesses the versatility required to cross-sell and specify the ideal Apogee product for virtually any project scale.
Looking Ahead
As David Bellomo and Cortney Hahr settle into their Colorado-based roles under Hanna Potthast, the regional construction community can expect an increased presence from Apogee Architectural Metals. Through enhanced regional support, deep technical acumen, and a premier portfolio of aluminum fenestration products, Apogee is firmly positioning itself to capture the evolving demands of the Southwest commercial building market throughout 2026 and beyond.
